Born Kelvin Bojeghre, LayLow, the C.E.O of Soundville music company, hails from Delta State in Nigeria. He grew up listening to music by ABBA, NWA, Michael Jackson, Bob Marley and Snoop Dogg. He attended Federal Goverment College Ugwolawo in Kogi State and went on to graduate with a Bsc. Degree in Pure Physics at the University Of Lagos (UniLag). LayLow made his mark in the Nigerian Music Industry as a producer in 2006 when he produced “Hapuya Lyke Dat”, Morachi’s hit single. He went on to sign a deal with the Europian arm of Capcom a video game production company to make game soundtracks for 2 years. He has worked with a good number of Nigerian artists from Chuddy K, Gino, YQ, Dagrin, Sauce Kid, Cartiair, Mode 9, Konga e.t.c.